Their decisive type runs counter to the usual recommendation about how executives
<h1>Rochester Institute Of Expertise</h1> <p>Their decisive type runs counter to the usual recommendation about how executives should get users to simply accept and own new technologies. For example, in 1999, when a mutual fund firm set up a CRM system, it asked its salespeople to enter the details about their meetings with brokerages and institutional investors into the system. The gross sales reps noticed this, appropriately, as an try to capture data that existed solely in their heads.</p> <p>Companies can best exploit FIT by fine-tuning organizational complements. When HBS professors Marco Iansiti and Alan MacCormack studied the 1995 America’s Cup crusing competitors, they found that the entire groups used simulation software to assist them design their boat keels. Most groups labored with universities and aerospace corporations to build refined simulations and used both mainframes or supercomputers to do the work. They have been all crushed by Te...